Farmers in Ogun State are celebrating a breakthrough in selling their excess produce, thanks to the intervention of PricePally, an innovative FoodTec platform.
Previously burdened by price fluctuations and market gluts, farmers now have a reliable alternative that guarantees fair pricing.
Femi Banjo, a local farmer, shared how PricePally became his financial lifeline. “Someone offered me less for 10kg of habanero pepper, but PricePally paid almost N30,000. There’s always profit, and they’re always ready to buy,” he said.
Read also:
- NASENI innovation signals new business opportunities
- YMR fuels youth MSMEs nationwide with ₦24m growth grants
- Nigeria positions economy as SME gateway for Europe Africa trade
- Tax reforms committee engages Ombud to protect SMEs
- Cashew sector could unlock $10bn SME opportunity
Similarly, Seyi Awolola, CEO of Oled Farms, noted that PricePally resolved a major tomato glut. “We couldn’t move our produce, but now they are our main market, offering better pay and easier access to buyers,” he explained.
Benjamin Ogunbola, GSMA Project Manager at PricePally, emphasized the platform’s commitment to strengthening Nigeria’s food supply chain. “Empowering farmers ensures food availability and affordability,” he stated.
Beyond farmers, PricePally is also transforming consumer shopping by reducing food waste and enhancing supply chain sustainability across Nigeria.
