Nollywood has achieved an unprecedented milestone in 2024, grossing over N3.5 billion year-to-date (YTD) at the Nigerian box office, driven by increased ticket sales and stellar production quality.
Data from the Nigerian box office shows that over 935,000 tickets have been sold so far this year, representing a 125% surge in revenue and a 46% rise in ticket sales compared to the same period in 2023.
Blockbusters dominating the charts
Standout titles like Jagun Jagun, Queen Lateefah, Ajakaju, and Farmer’s Bride have delivered exceptional performances, with several films grossing over N400 million within weeks of release.
- Queen Lateefah leads the pack with a staggering N336 million in box office earnings.
- Lakatabu and Farmer’s Bride have surpassed N200 million, showcasing Nollywood’s capacity to deliver cinematic hits.
- All’s Fair in Love grossed N136 million, while Ajakaju and Ajosepo also crossed the N200 million mark.
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December outlook: A bigger box office boom?
As the festive season approaches, Nollywood is gearing up for a potentially record-breaking December, historically a lucrative period for Nigerian cinemas. Major upcoming releases from Funke Akindele and Toyin Abraham, both known for their holiday blockbusters, are expected to boost revenues further.
Last December saw massive hits like Battle on Buka Street and Ijakumo: Born Again Stripper. However, with cumulative revenues already exceeding N8 billion, Nollywood insiders are optimistic about closing the year with N11–N12 billion in box office earnings.
Nollywood: A growing cultural and economic force
This year’s record-breaking performance highlights Nollywood’s evolution as a global entertainment powerhouse and a driver of economic growth in Nigeria. By consistently delivering high-quality productions that resonate with diverse audiences, the industry is cementing its role as Africa’s largest and most vibrant film sector.
As Nollywood continues to innovate and attract investment, the future promises even greater milestones for Nigeria’s cultural narrative and economic impact.
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