A newly rebranded initiative, Making A Difference Around Africa Reloaded (MADAA Reloaded), has been launched to support entrepreneurs across Africa with market access, technology integration, business development guidance, and funding opportunities.
The initiative aims to identify innovative individuals solving local challenges with sustainable, resource-driven solutions. The programme targets visionary entrepreneurs working on community-transforming ideas and will offer tailored mentorship, strategic exposure, and access to a dedicated impact fund to help scale their ventures
. Applications for this cycle are open until May 31, 2025, with shortlisting set to begin in June and the programme rollout scheduled for Q3.
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Leaders behind the initiative emphasize a commitment to expanding opportunities beyond Nigeria, with a goal to reach all 54 African countries. They urge young innovators to submit bold ideas, regardless of complexity, and promise to provide the support needed to turn concepts into viable enterprises.
With a strong focus on youth-driven innovation and sustainability, the programme seeks to turn local creativity into globally competitive businesses that address real economic and infrastructural gaps, including pressing issues such as Africa’s energy needs.
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