Diversify Your Identity

By Femi Olaiya

Greetings, my fellow Naija hustlers! In the dynamic landscape of Nigeria, being a one-dimensional character just doesn’t cut it. Today, let’s explore how to diversify your identity so you can stand out in the crowd and shine brighter than our beloved Lagos nightlife.

First up, let’s talk tongues. Nigeria is home to over 500 languages. Imagine the awe when you switch effortlessly between Pidgin, Yoruba, Igbo, and Hausa. It’s like being a linguistic chameleon. Start a conversation in one language and then drop a casual “How far na?” in another. Everyone will be so impressed they’ll forget they came to ask for a business favor.

Whether it’s the rich beats of Afrobeat, the colorful festivals, or the iconic Nollywood movies, there’s a cultural goldmine just waiting to be tapped. Show off your dance moves at a wedding, reference a classic Nollywood line at a party, or appreciate the intricate designs of Aso-Ebi. Being the go-to guy or gal for all things cultural will make you unforgettable in any circle.

Nigeria loves sports, and so should you! Whether it’s football, basketball, or traditional wrestling, having a sport up your sleeve is a sure way to connect with others. The next time you’re in a business meeting, instead of the usual pleasantries, start with, “Did you catch the Super Eagles match last night?” Watch as the ice melts faster than a sachet of cold pure water on a hot day.

Embrace your inner techie. With the digital revolution sweeping Nigeria, becoming digitally savvy is a game-changer. Be that person who knows all about the latest apps, fintech solutions, and online trends. Next time someone struggles with their phone settings, step in and solve it. Suddenly, you’re not just another businessperson; you’re the tech wizard we all need.

Never underestimate the power of being a community hero. Volunteer at local charities, support neighborhood clean-up drives or mentor young talents. “E get one time when I organized a youth empowerment workshop…” goes a long way in showcasing your commitment to giving back. Plus, it’s great karma for you and your business.

Don’t just wear clothes, make a statement. Nigerians are known for their fashion sense, so why not use this to your advantage? Rock that Ankara with pride, or turn heads with your latest Agbada. When people remember your unique style, they definitely won’t forget who you are.

Lastly, never lose your sense of humor. We Nigerians are known for our wit and resilience. Crack a good joke, share a funny story, or laugh off challenges. “You know what they say, if you can survive Lagos traffic, you can survive anything!” Your sense of humor will set you apart and make people enjoy being around you.

Diversifying your identity isn’t just about expanding your horizons—it’s about embracing the full spectrum of our rich, vibrant culture and letting every facet of it shine through you. So, get out there and blend your professional acumen with Nigeria’s diverse heritage. You’ll not only stand out, but you’ll become the quintessential modern Naija professional we’ve all been waiting for!